Plan comparison

Every feature, side by side. Then pick your ceiling.

Three plans, one platform. The difference isn't which buttons you get — it's how much of the marketing department we run for you, and how high your limits go.

Month-to-month, cancel anytime Upgrade instantly — no data migration Every limit below is enforced in the product

Start here

Starter

$249/mo

3 seats · 5,000 contacts

The software and the scoreboard — for founders running the funnel themselves.

Includes:

24/7 AI Fractional CMO agent
Monthly AI-visibility audit & score
Full CRM, pipeline & booking
No setup fee

Start Starter — $249/mo →

Strategy & your CMO

24/7 AI Fractional CMO agent, Claude-powered
Monthly async strategy note
Email support within 2 business days

AI visibility (AEO)

Monthly audit across 30+ structural signals, scored 0–100
Sub-scores for entity, schema, topical, citations and methodology
A prioritised fix list you can hand to any developer

Getting customers

1 lead-capture form + embeddable widget for any site
1 web-chat AI agent
1 booking page with Google Meet links
3 campaigns/mo · 500 recipients each · 100 sends/day
Drag-and-drop email builder, templates and drip sequences

And much more

1 pipeline, 5 automation workflows, unlimited deals and tasks
CSV import, bounce suppression and unsubscribe compliance
Isolated tenant data — your workspace never touches another customer's
Month-to-month, cancel anytime

Growth

$999/mo

10 seats · 50,000 contacts

The fractional CMO actually doing the work — content, one paid channel and lead sourcing that compound month over month.

Everything in Starter, plus:

5–10× Starter's limits, and unlimited campaigns
4 AEO articles/mo, written and shipped
1 managed paid channel up to $5K spend
AI lead scoring + AI SDR

Start Growth — $999/mo →

Strategy & your CMO

Monthly strategy report + a quarterly live call
Quarterly 30/60/90-day roadmap
Next-business-day response
6 AI agents — CMO, Content, Meta Ops, Sales, CS, Data

AI visibility (AEO)

Weekly audits instead of monthly
Schema implemented for you on key pages
4 AEO articles/mo — answer-first, Article + FAQPage schema
1 competitor tracked against your score
Bilingual EN / ES content

Getting customers

5 forms · 3 booking pages · 5 pipelines · 25 workflows
Unlimited campaigns · 5,000 recipients each · 500 sends/day
Lead Engine: 250 net-new prospects/mo, enriched and MX-verified
AI SDR qualifies and drafts the first touch
3 web-chat agents — sales, support, booking
AI lead scoring, WhatsApp and SMS
A/B tests on subject lines and content

Content, social & video

12 social posts/mo across 2 platforms, on a managed calendar
4 short-form videos/mo — Reels, TikTok, Shorts
Your own from-name and reply-to on every send

Paid media

1 managed platform — Google or Meta
Up to $5,000/mo of managed spend
12% management fee, $300 minimum¹
Ongoing ad account audit

Your site & brand

A 5-page industry portal deployed from 14 templates — bilingual, schema-ready
5 landing pages
Care Basic — hosting, SSL, backups, monthly edits
Mercado Pago checkout wired

And much more

GA4 + Search Console wired, attribution and funnel reports
Real-time notifications and role permissions
Done-for-you migration from your old CRM
Guided 7-day onboarding · one-time $499 setup²

Best value per dollar

Premium

$2,490/mo

Unlimited seats · unlimited contacts

The whole marketing department — every limit removed, every channel running, one person accountable.

Everything in Growth, plus:

Unlimited on 7 limits Growth caps — and up to 10× on the rest
20 short-form videos + 2 YouTube long-form/mo
Every paid platform, unlimited spend, fee drops to 10%
Unlimited white-label sub-accounts

Book your Premium strategy call →

Strategy & your CMO

A named human strategist who knows your numbers
Weekly priorities + a monthly live strategy session
Same-business-day response, daily Slack or WhatsApp
Custom roadmap + a board-ready QBR each quarter
All 8 AI agents plus custom roles, trained on your brand

AI visibility (AEO)

Weekly audits plus on-demand re-scores
Schema implemented and maintained site-wide
12 AEO articles/mo with a human editing pass
10 competitors tracked + a monthly gap report
Backlink and authority outreach, 3–5 links/mo

Getting customers

Unlimited forms, booking pages, pipelines and workflows
50,000 recipients per campaign · 2,000 sends/day
Lead Engine: 2,000 prospects/mo
Managed cold outreach — batched, warm-up ramped, suppression-aware
Unlimited custom-tuned web-chat agents
Voice AI receptionist + outbound dialer
Your own sending domain, warmed

Content, social & video

30+ social posts/mo across every platform
Community management — DMs and comments answered
20 short-form videos/mo + 2 YouTube long-form
AI avatar presenters and programmatic rendering
Hook A/B testing and thumbnail design

Paid media

Google, Meta, TikTok and YouTube running together
Unlimited managed spend
10% management fee, $400 minimum¹
Ad creative production included — video and static
Retargeting, lookalikes and landing-page A/B tests

Your site & brand

A custom 15+ page site with 2 conversion funnels
Unlimited landing pages
A monthly CRO program
Memberships, courses and gated content
Care Full + priority support

Multi-location & white-label

Unlimited client or location sub-accounts, each with isolated data
Your domain, your logo — fully white-labelled
Per-sub-account branding and theming
Roll-up reporting across the whole portfolio
Resell at your own margin

And much more

Revenue forecasting and predictive scoring
Full audit log on every action
White-glove 14-day onboarding with validated migration
One-time $999 setup, credited to your first invoice²

Compare all 79 features side by side ↓

¹ Ad spend is billed at cost directly to your own ad accounts and is not included in the plan price. You keep ownership of every ad account, pixel and audience.

² Setup covers CRM integration, tracking installation and brand/voice onboarding. Premium setup is scoped on your strategy call and credited against your first invoice.

Limit multipliers compare the enforced ceilings on each plan. Growth lifts Starter's caps 5–10×; Premium removes 7 of Growth's caps entirely and raises the rest by up to 10×.

The math

What each plan would cost à la carte.

Every line below is a real Fracmo service with its own published price. Bundled into a plan, you pay a fraction of the sum.

Starter

CRM Starter$249
AI Agent Starter$99

À la carte$348/mo

You pay$249/mo

$0.99

of service per $1 spent — Starter is priced to get you in, not to bundle.

Growth

CRM Pro$999
AI Agent Pro$249
SEO / AEO Starter$497
Ads Starter$497
Social Starter$297

À la carte$2,539/mo

You pay$999/mo

$2.54

of service per $1 spent · you save $1,540/mo

Premium Best ratio

CRM Agency (white-label)$2,490
AI Agent Max$449
SEO / AEO Pro$997
Ads Pro$997
Social Pro$597
Video 5/week$997
Automate Growth$549

À la carte$7,076/mo

You pay$2,490/mo

$2.84

of service per $1 spent · you save $4,586/mo — $55,032 a year

Premium is the only tier where the monthly saving is nearly double the invoice. Ad spend is billed at cost to your own accounts and is not included in these figures.

Full comparison

12 categories. 79 line items. Nothing hidden.

Everything below is live in the product today. Numeric limits are enforced server-side on every write — hit one and the API tells you exactly which ceiling you reached.

← Swipe the table sideways to see all three plans →

Feature	Starter$249/mo	Growth$999/mo + $499 setup	Premium$2,490/mo + $999 setup
1 · Strategy & the CMO
24/7 AI Fractional CMO agentClaude-powered, answers strategy questions on demand	✓	✓	Trained on your brand
AI agent rosterCMO, Content, Meta Ops, Sales, CS, Data, Ops, Finance	1 agentCMO only	6 agents	All 8 + custom roles
Written strategy cadence	Monthly async note	Monthly report+ quarterly live call	Weekly priorities+ monthly live strategy session
Named human strategist	—	—	✓
30/60/90-day roadmap	—	Quarterly	Custom + board-ready QBR
Response SLA	2 business days	Next business day	Same business day+ daily Slack / WhatsApp
2 · AI visibility & AEO
AI-visibility audit30+ structural signals, 0–100 score	Monthly	Weekly	Weekly + on demand
Sub-score breakdownEntity · Schema · Topical · Citations · Methodology	✓	✓	✓
Schema & structured data	Recommendations	Implemented — key pages	Implemented site-wide+ maintained monthly
AEO article programAnswer-first structure, Article + FAQPage schema	—	4 / month	12 / month+ human editing pass
Competitor AI-visibility tracking	—	1 competitor	10 competitors+ monthly gap report
Bilingual EN / ES content	—	✓	✓
Backlink & authority outreach	—	—	3–5 links / month
3 · CRM & pipeline
Seats / users	3	10	Unlimited
Contacts	5,000	50,000	Unlimited
Active pipelines	1	5	Unlimited
Deals, stages, tasks, notes, timeline	✓	✓	✓
Automation workflowsVisual builder — email, wait, tag, branch, webhook	5 active	25 active	Unlimited
AI lead scoring	—	✓	✓
CSV import (chunked, dedup-aware)	✓	✓	✓
Real-time in-app notifications	—	✓	✓
Role permissions & audit log	—	Roles only	Roles + full audit log
Isolated tenant dataYour workspace never touches another customer's	✓	✓	✓
4 · Email & campaigns
Campaigns per month	3	Unlimited	Unlimited
Recipients per campaign	500	5,000	50,000
Daily send ceiling	100	500	2,000
Drag-and-drop email builder + templates	✓	✓	✓
Drip sequences	✓	✓	✓
A/B tests — subject & content	—	✓	✓
Bounce & complaint suppressionAutomatic list hygiene, unsubscribe compliance	✓	✓	✓
Sender identity	Shared sender	Your from-name + reply-to	Your domain, warmed
5 · Lead generation
Lead-capture forms	1	5	Unlimited
Embeddable widget for any siteSandboxed iframe — won't touch your CSS	✓	✓	✓
Web-chat AI agent on your site	1 agent	3 agentssales / support / booking	Unlimited + custom-tuned
Lead Engine — net-new prospect sourcingWe find businesses that match your ICP	—	250 / month	2,000 / month
Contact enrichment + MX verification	—	✓	✓
AI SDR — auto-qualify + draft first touch	—	✓	✓
Managed cold outreach engineBatched, warm-up ramped, suppression-aware	—	—	✓
6 · Social & video
Social content calendar	—	✓	✓
Posts published for you	—	12 / mo · 2 platforms	30+ / mo · all platforms
Community managementDMs and comments answered	—	—	✓
Short-form videoReels · TikTok · Shorts, cross-posted	—	4 / month	20 / month
YouTube long-form	—	—	2 / month+ thumbnail design
AI avatar + programmatic video studio	—	—	✓
Hook A/B testing on video	—	—	✓
7 · Paid media
Ad account audit	One-time	Ongoing	Ongoing
Managed platforms	—	1 — Google or Meta	Google · Meta · TikTok · YouTube
Managed spend ceiling	—	Up to $5,000/mo	Unlimited
Management feeAd spend billed at cost to your own accounts	—	12% · min $300	10% · min $400
Landing-page A/B tests	—	—	✓
Ad creative production includedVideo + static, produced in-house	—	—	✓
Retargeting + lookalike audiences	—	—	✓
8 · Website & funnels
Landing pages	1	5	Unlimited
Website build14 industry portal templates, bilingual, schema-ready	—	5-page portal deployed	15+ pages, custom+ 2 conversion funnels
Hosting, SSL, backups, monthly edits	—	Care Basic	Care Full + priority
Monthly CRO program	—	—	✓
Memberships, courses & gated content	—	—	✓
Checkout & paymentsMercado Pago integrated	—	✓	✓
9 · Communications
Unified inbox & conversations	✓	✓	✓
Booking pagesNative scheduler with Google Meet links	1	3	Unlimited
WhatsApp messaging	—	✓	✓
SMS	—	✓	✓
Voice AI receptionist + outbound dialer	—	—	✓
Review & reputation management	—	—	✓
10 · Analytics & reporting
Live dashboard	✓	✓	✓
GA4 + Search Console wired	—	✓	✓
Attribution & funnel reports	—	✓	✓
Revenue forecast + predictive scoring	—	—	✓
Monthly report	Automated	Automated + commentary	Board-ready QBR+ live review call
11 · Multi-location, agency & white-label
Client / location sub-accountsEach with isolated data and its own logins	—	—	Unlimited
White-label — your domain, your logo	—	—	✓
Per-sub-account branding & theming	—	—	✓
Resell at your own margin	—	—	✓
Roll-up reporting across accounts	—	—	✓
12 · Onboarding & support
Setup fee	$0	$499 one-time	$999 — credited to invoice one
Onboarding	Self-serve wizard	Guided — 7 days	White-glove — 14 days
Data migration from your old CRM	Self-serve import	Done for you	Done for you + validated
Support channel	Email	Email + monthly call	Daily Slack / WhatsApp
Contract	Month-to-month	Month-to-month	Month-to-month

Start Starter

Start Growth

Book Premium call

Premium only

Five things no other plan does.

These aren't bigger numbers on the same features — they're capabilities that don't exist below $2,490.

Unlimited white-label sub-accounts

Every location, franchise or client gets its own workspace — isolated data, its own logins, its own branding — all under your domain and your logo. Roll-up reporting sits on top so you see the whole portfolio in one view.

Replaces GoHighLevel Agency ($497/mo) plus the CRM seat cost per location.

Voice AI + outbound dialer

An AI receptionist answers inbound calls, qualifies, books straight into your calendar and writes the whole conversation back to the contact record. Outbound dialing runs off the same pipeline, so no lead sits untouched overnight.

Replaces a front-desk hire ($2,800/mo) and still answers at 2am.

The full video studio

20 short-form videos and 2 YouTube long-form every month — AI avatar presenters, programmatic rendering, hook A/B testing, thumbnails, and cross-posting to Instagram, TikTok and Shorts. This is the channel that moves AI visibility fastest and it's the one SMBs never sustain alone.

Replaces a video agency retainer ($1,500–$3,000/mo).

Every paid channel, unlimited spend, 10% fee

Google, Meta, TikTok and YouTube run together instead of in isolation, with creative production, retargeting, lookalikes and landing-page tests included. The fee drops from 12% to 10% — at $20K/mo of spend that alone is $400 back in your pocket every month.

Typical agencies charge 15% of spend and bill creative separately.

A named strategist who answers the same day

One person who knows your business, your numbers and your roadmap — reachable on Slack or WhatsApp daily, on a live strategy call monthly, and presenting a board-ready QBR each quarter. Everything above is leverage; this is the judgement that decides where to point it.

A human fractional CMO alone runs $5,000–$22,000/mo and brings none of the software.

Which one

You've outgrown Growth when any of these is true.

Most customers hit two or three of these within four months. If you already recognise yourself here, start at Premium — the migration is instant but the lost months aren't recoverable.

You run more than one location, brand or client. Sub-accounts only exist on Premium — below it you're duplicating work in one shared workspace.

Your list is past 5,000 recipients per send. Growth caps a campaign at 5,000 and 500 sends/day. Premium takes 50,000 and 2,000/day.

You're spending more than $5,000/mo on ads, or you need more than one platform working together. That ceiling is hard on Growth.

Video is the channel you keep failing to sustain. Four a month keeps a page alive; twenty a month plus YouTube is what actually moves AI visibility and paid performance.

Inbound calls go unanswered — or to voicemail after hours. Voice AI is Premium-only, and it's usually the fastest ROI line on the whole plan.

You need someone accountable, not a queue. Growth gets a monthly call. Premium gets a named strategist who answers the same day.

In build

Shipping next — Premium first.

Not in the table above because it isn't live yet. Everything here lands on Premium accounts first, at no extra cost.

In build

Live citation tracking

We ask ChatGPT, Claude, Perplexity and Google's AI Overviews the questions your buyers ask, then log every time your brand is named. Not a proxy score — the actual answer.

In build

Answer-share dashboard

Your share of AI answers in your category, tracked week over week against the competitors you name, with the queries you're losing surfaced as content briefs.

In build

Visibility alerts

A message the moment your score moves, a competitor overtakes you, or a page that was being cited stops being cited — before it costs you a quarter.

Questions

Choosing between plans.

What is the real difference between Growth and Premium?

Growth is one marketing channel done properly — AEO content, one paid platform up to $5,000/mo of managed spend, social posting and lead sourcing, with platform limits (25 workflows, 5,000 recipients per campaign, 5 forms). Premium removes every limit and adds the channels a real marketing department runs: all paid platforms with unlimited spend, 20 short-form videos plus 2 YouTube long-form per month, voice AI, reputation management, a custom website with a CRO program, white-label multi-location sub-accounts, and a named strategist with daily Slack or WhatsApp access.

Why is Premium better value than Growth if it costs 2.5× more?

Because of what it bundles. Bought as separate Fracmo services the Premium stack lists at $7,076/mo and you pay $2,490 — $1 buys $2.84 of service. At Growth the same math is $2,539 of service for $999, or $2.54 per dollar. Premium also saves far more in absolute terms: $4,586/mo versus $1,540/mo.

Can I run multiple locations or client accounts on one plan?

Only on Premium. Premium includes unlimited white-label sub-accounts — each with its own isolated data, its own branding and its own logins — on your domain with your logo. Multi-location businesses, franchises and agencies reselling under their own brand all run on Premium.

Are the plan limits actually enforced?

Yes. Workflows, campaigns per month, recipients per campaign, daily send ceiling, lead-capture forms, booking pages, pipelines and AI lead scoring are enforced server-side on every write. When you hit a ceiling the API returns a clear upgrade prompt rather than silently dropping work.

How do I upgrade, and what happens to my data?

Upgrades take effect immediately and nothing moves — same workspace, same contacts, pipelines, campaigns and history. Limits lift the moment the payment clears. Downgrades apply at the end of the current billing period.

What are the setup fees?

Starter has no setup fee. Growth includes a one-time $499 setup — CRM integration, tracking installation and brand/voice onboarding — billed with your first month. Premium setup is $999, scoped on your strategy call and credited against your first invoice.

Is ad spend included in the plan price?

No. Ad spend is billed at cost directly to your own ad accounts, plus a management fee: 12% on Growth (minimum $300/mo) and 10% on Premium (minimum $400/mo). You keep ownership of every ad account, every pixel and every audience.

Can I cancel anytime?

Yes. Every plan is month-to-month with no long-term contract. Cancel from your workspace or by emailing carlos@fracmo.ai.

New to the model? Start with what a fractional CMO is, then see what a fractional CMO costs in 2026 — published industry retainers run $5,000–$22,000/month, which is why this ladder starts at $249.

Still deciding? Start with the number.

Get your free AI-visibility score in about 60 seconds — then pick the plan that closes the gap it finds. No card required.

See your AI-visibility score — free Book a Premium strategy call Back to pricing